Showing posts with label jewelry. Show all posts
Showing posts with label jewelry. Show all posts

Wednesday, August 03, 2011

GS: It's Worth Whhhaaatttt?

This morning I was up at 4AM with an itchy pup (poor Jupiter got attacked by mosquitoes on a hike the other day) and I thought I would just flip through a few of my favorite sites and see if there was anything new. As I clicked on Etsy, I spotted a giant green stone ring for $50 in the 'Handpicked Items" on the front page...



So, I clicked on the listing to see the materials/information:

"MEASUREMENTS
The size of the cabochon is 0.7 inches (18 mm).
This ring is adjustable.

► It´s made with great quality materials, I only buy from official suppliers of Swarovski components for my work."

I have a few questions/concerns.

First off, that's not a cabochon... it's an emerald/octagon cut faceted crystal.
Second, if this is made out of sterling silver & Swarovski crystal, how is it only $50?

Since I couldn't sleep, and I couldn't really get work done at 4AM because I would have woken up Sal, why not research the materials and pricing.

So, I started with the setting, and I found a similar sterling silver setting on one of my vendor's sites for $22.00, with a bulk price of $18 for a dozen or more. The one I found is probably a bit heavier, so I will guess this Etsyer got theirs for around $15 each.

Next I moved onto the HUGE Swarovski crystal. I checked out the site of one of the largest jewelry supplier in the country. The largest emerald/octagon cut Swarovski was an 8x10 mm and was $32! Wait! What? Now even if they bought 144+, the bulk price is still $25.25 each, and this is still way too small! I can't even find 18mm Swarovski emerald crystals, so let's just toss out a ballpark price of $30 each for bulk pricing of these.

So, that's $15 for the silver setting and $30 for the stone. And don't forget, there's packaging, so add another $1.00. So we're totaling $46. And they are charging $50. A $4 profit? Really? Oh, and don't forget that while these are made from 2 pieces to assemble, so there is some minor labor, I'm still shocked that there is only a $4 profit to be made.

If we want to take this one step further, the average salary for a bench jeweler is about $20-40k/year (depending on if it's a mom & pop shop or a larger named jeweler), so it would take selling 5,000 of these to these to just barely make a living. Which leads me to believe this is a side business and makes them on the couch while watching tv after work.

But this is the kind of jewelry that is forcing me close my shop. How can I compete with that pricing? This is a full time career for me, and I cannot make $4 profit on pieces (even thought there have been plenty of times I have lost money on jobs.) But this is what people are looking for... bargains.

So, for my final thought, if she's being honest about all of her materials, it's an incredible deal, go grab one. It's just too bad that she has to under price by so much that it reflects poorly on jewelers that are fighting to make a living. And... if this person is anything like me... they will probably burn out really quickly by saying their time is only worth $4.

Friday, April 01, 2011

GS: No More Custom

Well, after a great deal of thinking and talking with Sal, Green Spot Studio will no longer be making anymore custom jewelry.

Right now the cost of precious metals are insanely high and I'm having issues finding a balance between providing clients with a decent price and making enough income to keep my business afloat. And, to be honest, weeks go by without sitting at my bench (hence the lack of photos and posts.) I find myself spending about 40-60 hours a week meeting with, emailing with and talking to clients about money.

I can't tell you how many pieces of jewelry I have designed, at no cost, that never get built. I have even reached the point of agreeing upon a price, sending out contracts and invoices and then never hearing from those clients again. And, honestly, it has all just beat me down. I've always prided myself in being an artist first and a business woman second and all of this has made me despise my craft.

But don't worry, I'm not closing my doors. I'm just changing this up! You always have to keep reinventing yourself if you will survive in this business! So, I will continue making the pieces I sell on Etsy and maybe work on a small line? Who knows, only time will tell.

You should still expect some jewelry photos over the next couple of months while I'm finishing up all the jobs I promised to do (a couple wedding bands, some engagement rings, etc.)

Now, I'm sure you are wondering what will become of this blog? Well, I think I'm just going to start blogging about the new adventures that are in front of me! I'll keep posting on the process of my chair, maybe some cooking, of course lots of Jupiter photos... and possibly a few other big adventures.

So... stay tuned for new and fascinating adventures in my shiny & sparkly gem of a life.

Saturday, November 06, 2010

GS: Trying Something New

So I thought I would try something new to promote my work, a holiday vendor fair (basically a craft fair, but with some higher end crafts.) Well, it didn't go quite as planned. No offense to this type of sale, but Green Spot work doesn't quite seem to be a good fit.

I made about 40 pieces, all incredibly affordable for the amount of labor I put into them, and also brought along some of my gold / diamonds pieces and my portfolio to show my normal work. Well, not only did I hardly sell anything (barely enough to cover my table costs) but nobody actually wanted to even talk to me.

What did they want? Well let's see... I'll share a few of situations I found myself in during the evening...

1. One woman saw my German porcelain 'LEMON' ring...





Now, a normal conversation may include things like 'Where did you find the buttons' or 'These are so campy.' But what did I get? 'I just bought an old house that has a porcelain tub, how do I clean it?'

2. I caught more than one person flipping over my tea cup that holds my business cards...




And then exclaiming 'Royal Sealy... I knew it looked cheep.'

3. A woman walked up to my table and mumbled something to her friend in Portuguese when she saw my silver bugs (which I had for a show price of $30.00)...




Funny enough, people don't expect us suburbanites to speaking another language, but my Italian (albeit rusty) helped me understand her say something along the lines of 'Come on. Keep moving. Too expensive, TOO expensive!'

4. As explaining they types of stones (cuts, shapes, precious and semi precious) in my shaker pendants...





I mistakenly used the words 'They are quite fun' when I should have said 'They are quite whimsical.' One woman replied 'I'm sure they are to you' as she walked away.

5. To make my table look nice, I set up a few of my bags and packaging along the side of the table to add a bit of decoration to the table...




More than one woman peeked in the bags and looked disappointed, even annoyed, when they realized they were empty. One woman actually asked (in a rather frustrated tone) 'Why are these empty?!?' I had a feeling she was looking for some kind of a freebie. I said 'When you buy something, then the bag will be full!' The woman didn't find it funny and walked off.

6. I did have a couple women run up and ask 'What kind of jeans are those?'




I looked at the button and replied 'LTB.' Then they said 'What the hell kind of jeans are those? Are they a real brand?' Ugh. So I informed that they are a Turkish brand. It didn't end there... they wanted me to show them my butt, asked where I got them, how much they were... blah blah blah. I wanted to say 'Did you notice I have jewelry for sale' but it just didn't really seem worth it at that point.

7. And finally, as I was packing up, I was wrapping up my jewelry and this woman came by for the 3rd time of the night (running away every time I attempted to say hello to her) and asked it this was for sale...



Ugh. That's my soy sauce dish for when we're eating sushi. No... no my soy sauce dish isn't for sale. I had $2 silver stacking rings in it that are for sale... but apparently my soy sauce dish was way more interesting.

BUT the night wasn't all a wash, one of my favorite women, Susan, came out to support. Susan... you made my night! Also, I got to set up next to two fabulous craftswomen, Sheila and Pauline. Their company was more than delightful. So, overall, it was an entertaining evening!

At least now I have stock for the holidays for my Etsy store!
Locations of visitors to this page